Ενίσχυση των δράσεων εξωστρέφειας των Μουσείων Φωτογραφίας/Κινηματογράφου, μέσω των νέων μέσων
Date Issued
April 5, 2019
Type
Πτυχιακή Εργασία
Abstract
This dissertation aspires to link museums to new technologies and Marketing. Initially, the concept of museum and what it offers to visitors must be understood. Museums are defined and categorized according to their content. Modern trends, the 21st century museum, as well as, the Marketing practices used, are also presented. By providing some examples, the comparison between the museum of Greece and those abroad becomes comprehensible. Then, the positive elements, of Thessaloniki Museum of Photography/Cinema are provided, as well as, their unsatisfactory services. Finally, some extroversion suggestions for specific museums are given.
Subjects